Bryce Savoy

Services

Custom Album Campaign

Spotify Playlist Campaign

Project/Mission/Campaign

For the release of his latest project, King Diamond, Bryce Savoy worked with Uptown Access to create and execute a complete digital campaign.

Campaign Strategy/Details

• Created pre- and post-release strategy with content spreading across 6 weeks.

• “Seaside” single added to 20+ organic Spotify playlists.

• Artist saw a 120% increase in streams from previous release.

• Social media engagement across Instagram & Twitter resulted in 100k impressions.

• Utilized user playlists to trigger Spotify Release Radar & Weekly Mix algorithms.